Yodlee Finalist for Red Herring 100
Yodlee honored among 2009's most promising private technology ventures
PRNewswire
REDWOOD CITY, Calif.

Yodlee, Inc., the leader in personal finance management (PFM) solutions, announced today that it is a finalist for the "Red Herring 100," a prestigious honor for North America's most promising private technology ventures. Red Herring's editorial team uses an intensely competitive process to select finalists from a pool of 1,200 companies. The nominees are evaluated on quantitative and qualitative criteria including financial performance, technology innovation, quality of management, execution of strategy, and ecosystem integration.

Yodlee's technology powers the online and mobile financial management and payments services on which consumers depend to manage their financial tasks any time, anywhere. Over 100 leading financial institutions and portals offer Yodlee-powered solutions to millions of consumers worldwide. Yodlee's patented data, payments and risk management technology supports 11,000 financial data sources-- the largest group in the industry-- and 100,000 account types--the broadest in the industry, to provide the most comprehensive service for understanding and managing financial accounts.

Joseph Polverari, Yodlee Senior Vice President, Strategy and Development, said, "It is an honor to be recognized by Red Herring for thought leadership and innovation. Our PFM and payments solutions give consumers the flexibility, insight and control they need, especially in today's economic climate, while enabling financial institutions to increase revenue through the online channel. It's rewarding to see our unique and patented data and payments utility - 10 years in the making - creating real value in the industry for both financial providers and consumers."

For over 10 years, The Red Herring 100 North America award has been given to top tech companies. The CEOs of the 200 finalist companies are invited to present their winning strategies at the Red Herring Conference in San Diego, where the Red Herring Top 100 will be announced at a special awards ceremony.

To learn more about Yodlee and its full suite of solutions, visit www.yodlee.com.

About Yodlee

Financial institutions trust Yodlee to power online banking applications that increase profitability and drive more value from the online channel. Yodlee's personal financial management, payments, and customer acquisition solutions deliver a simple, centralized and secure means for consumers to manage all of their financial tasks - any time, anywhere. Yodlee makes financial institutions' sites essential to their customers and generates new revenue opportunities. More than 150 financial institutions and portals today offer Yodlee-powered solutions to millions of customers worldwide. For more information, visit www.yodlee.com.

About Red Herring

Red Herring is a global media company uniting the world's best high technology innovators, venture investors and business decision makers in a variety of forums: a leading innovation magazine; an online daily technology news service; technology newsletters, and major events for technology leaders around the globe. Red Herring provides an insider's access to the global innovation ecosystem, featuring unparalleled insights on the emerging technologies driving the economy. For more information, visit www.redherring.com

First Call Analyst:
FCMN Contact:

SOURCE: Yodlee, Inc.

CONTACT: Erin Mitchell, RLM Public Relations, +1-212-741-5106 x233,
yodlee@RLMpr.com; Melanie Flanigan, Yodlee, Inc., +1-650-980-3707,
mflanigan@yodlee.com


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